The passing of the The Data (Use and Access) Act 2025 brings huge changes for how charities can use ‘soft opt-ins’ to communicate with supporters.
Charities now have more options for collecting and managing contact consent, but which approach is right for you?
Download our free guide to discover what the changes are, why they matter, and next steps you should take.
We also share best practice and test results to help you to optimise your opt-in fields.