What does geo-tagging mean for digital campaigning?

You probably know google maps, right? Back in 2005 when the platform was launched it was the big thing for a few months. The current hype is called "Geo-Tagging". Basically it means to associate specific content with places ("Geo").

While social networks like Foursquare are pretty popular in the US already there is probably not a lot you can do with it in Europe so far.

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Creating a "take action widget"

You know how much people want to take action? In fact the online supporters of your cause may even want to take action a few times a day. And along comes the action widget ;-)

The basic idea is to create a widget that shows all the recent actions your supporters can take. This widget can be embedded in any blog via copy and paste. And guess what - it takes about 5 minutes to set up.

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